| If
You Put Some Thought Into The Kind Of Chicken You Eat, What
Would Be Most Important To You? |
| Health? |
Studies
have shown that our air chilled chicken has significantly reduced
levels of bacteria (e.g. Salmonella & Campylobacter).
Our processing method gives individualized care to each piece
of meat. Our chicken isn't dipped in an common bath of
ice and water where it can be subjected to high levels of cross-contamination.
Our birds are hormone and antibiotic free. |
| Taste? |
With no
additional gain or loss in moisture, each chicken maintains
its natural juices and flavor - the way nature intended it to
be. Our test markets and surveys show that consumers noticed
significantly enhanced flavor and texture in our chicken.
The natural flavors and juices remind them of a farm fresh bird. |
| Appearance? |
Without
water, there is no bloody, watery mess in the packaging.
We age our breast meat (similar to the beef industry) which
enhances the tenderness of the chicken. You can see the
quality of an all natural product. |
| Price? |
Each year,
consumers spend up to $3 billion on water in their chicken.
Processed poultry in the United States will absorb 5-10% of
their body weight in water. The USDA allows up to 8% in
packaged poultry. When you buy Smart Chicken® you
buy pure chicken. We can guarantee it is worth more than
contaminated water. |
| Time? |
When you
cook Smart Chicken® you don't waste time cooking water.
Our meat cooks faster. You don't have to cook it as long
as regular chicken. In fact, be careful, you might over
cook it! |
| Family? |
Don't serve
the ones you love anything but the best. Think about what's
good for them. |
When
You Think Chicken...Think Smart!
Be sure to ask for Smart
Chicken® by name. |